Scented Journeys: The Enchanting World of Serge Majoullier

In the sun-drenched hills of Grasse, where the air is thick with the perfume of blooming flowers, Serge Majoullier's story began. Born into a family of perfumers, Serge was enveloped in the world of scents from an early age. The fragrant fields of jasmine and rose were his playground, and the art of blending aromas became his destiny.

Serge's path to becoming a master perfumer was paved with curiosity and dedication. He pursued studies in chemistry and economics, equipping himself with the knowledge to understand the intricate dance of molecules that create a fragrance. His journey led him to the esteemed company Mane, where he delved into the realms of analysis and chromatography before immersing himself in the world of essential oils and floral products.

From 1995 to 2002, Serge held the position of director of perfumery at Mane, a testament to his expertise and vision. Yet, his heart remained with the creative process. He returned to his roots, focusing on crafting fragrances that tell stories, evoke emotions, and transport the wearer to different realms.

Serge's creations are a harmonious blend of nature and innovation. He draws inspiration from the world around him—the delicate petals of a flower, the zest of a citrus fruit, the warmth of sun-kissed skin. His fragrances are not just scents; they are experiences, memories captured in a bottle.

One of his most iconic creations is "Bonbon" for Viktor & Rolf, a delectable gourmand fragrance that wraps the wearer in a cocoon of caramel, peach, and orange blossom. It's a scent that evokes the joy of indulgence, the sweetness of life's pleasures.

In collaboration with Lolita Lempicka, Serge crafted "Elle L'Aime," a luminous fragrance that combines the freshness of citrus with the sensuality of coconut and ylang-ylang. It's a scent that speaks of love, freedom, and the allure of the exotic.

Serge's partnership with Jo Malone London resulted in the exquisite "Rare Teas" collection, where he explored the nuances of tea leaves from around the world. "Midnight Black Tea," for instance, captures the smoky depth of black tea, infused with the richness of vanilla and amber.

His work with Nuxe led to the creation of "Prodigieux Le Parfum," a fragrance that encapsulates the essence of summer. With notes of orange blossom, magnolia, and vanilla, it's a scent that radiates warmth, sunshine, and the carefree spirit of the season.

Serge's approach to perfumery is deeply personal. He believes that a fragrance should resonate with the individual's soul, reflecting their personality and emotions. His dedication to natural ingredients and innovative extraction techniques ensures that each creation is both authentic and captivating.

Beyond his creations, Serge is passionate about the art and science of perfumery. He continues to explore new raw materials, seeking to uncover unique olfactory experiences. His commitment to excellence and his reverence for nature make him a revered figure in the world of fragrance.

As you explore Serge Majoullier's collection, allow yourself to be transported. Let each scent guide you through memories and dreams, reminding you that every day holds the potential for wonder. After all, in the world of Serge Majoullier, every fragrance is a journey, every note a whisper of nature, and every bottle a treasure waiting to be discovered.